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How to run campaigns related to speed, driveway safety, giving way and cycle courtesy.
This resource provides advice to assist with setting up a share the road education project. The following four issues were chosen as they are four of the most common issues related to sharing the road:
Each of these issues has two parts, one aimed at drivers, the other at pedestrians or cyclists. It may be possible to combine these two strands in one balanced project. This has been done in several share the road resources from overseas such as the Queensland project which targets cyclists and drivers. However, each strand has different target groups so it might be more effective to treat them as two separate projects.
It is important to identify your target group before you start. The resources you might develop to target older pedestrians will be very different from those you develop to target school students. A project for drivers under 30 may use different forms of media than a project for older drivers.
Last updated: 22 February 2007